global discussion. local perspectives.
Judy Turk and Linda Scanlan are back with the third edition of The Evolution of Public Relations: Case Studies from Countries in Transition. The book, published free online by the Institute for Public Relations, was made possible by generous project funding from Philips and Schering-Plough.
From the very beginning, and well before the debate on institutionalization began on this blog, I recall that David Rossi -director of public relations at MPS (Monte dei Paschi di Siena), a leading Italian banking institution- while deciding if his organization would sponsor the Euprera Congress in partnership with his peers Gianluca Comin from Enel, Europe’s second electricity company and Carlo Fornaro from Telecom Italia– said to me
I should warn readers in advance that this column is going to be a bit of a rant because I am very frustrated by many of my peers. If you ask people why they join a communications/PR association, many of the top answers include networking (usually number 1), career development and following best practice. Yet the majority of people do not attend events, never proactively contact another member and don’t even tap into the online...
In not many weeks some of us (scholars and professionals) will be in Milano participating at the Euprera annual Congress, which this year (October 16/17) is dedicated to the institutionalization of public relations. Although there will be a relevant but small segment of participants from other areas of the world, it is reasonable to expect that most will be European, and therefore are likely to transfer European perspectives. This is one good reason to review...
I am not an advertising agent, but a storyteller. This statement concludes a splendid article by Gugliemo Emanuel, correspondent from London of the Italian daily Corriere della Sera…dated December 1 1909 (yes! one hundred years ago..), significantly titled BUM!
I am not an advertising agent, but a storyteller. This statement concludes a splendid article by Gugliemo Emanuel, correspondent from London of the Italian daily Corriere della Sera…dated December 1 1909 (yes! one hundred years ago..), significantly titled BUM!
In Torino, early July, at the World Architects Conference -in the context of a workshop organised by Ferpi, Assorel (the Italian agency association) and the Global Alliance on how public relators and architects might better work together to reduce the more negative effects on society of the nimby (not in my back yard) and banana (build absolutely nothing anywhere near anyone) syndromes-
I was fascinated to read Toni Muzi Falconi’s reflection on the London World Public Relations Festival on the 28th June 2008 and the subsequent comments. Oh what lather we get ourselves into, on both sides! Critical comment on one side and hurt pride and righteous indignation from the other.
From a front page article on the New York Times of Sunday July 13, Nicolai Ouroussif interestingly describes how new architecture in China reflects the vigour and intellectual ferment
I owe a public apology to the PRSA and its leadership. I do not believe this should only go as a comment on the specifically relevant post but as a separate post.