Career ambitions beyond strategic communications

It is nearly fifty years since Broom and Smith first published their studies into professional role development in public relations. This established career ambitions of advancement through a hierarchy of aspiration from delivering technical services to attaining an expert manager position. This simple structure has been critiqued for reflecting a traditional favouring of a linear male mobility. Early research found that women in public relations tended to remain in technical positions, while men dominated management...

Declaring piffle on those "traditional PR" publicity arguments

Recently I visited Black Creek Pioneer Village, a rather unique “recreated” village (it is described as an “outdoor living history museum”) harkening back to the 1860s, which has grown both in density and its rich “relating” of history in the approximately 50 years since its inception. As someone who holds a double-specialist undergraduate degree in English and History—and, more recently, as a proponent of the “organizational narrative“—it should be obvious why I have an affinity...

The End of the World as We Know It?

PR Conversations talked to Silvia Cambiè (top left) and Yang-May Ooi (below left), authors of the recently published International Communications Strategy: Developments in cross-cultural communications, PR and social media about their new book and the changing world facing PR practitioners today.