Posted on Seasoned Posts

My major takeaways from the Milano Euprera Congress. How our professional community can help bridge the gap between what is really happening in the global market place and what we think is happening.

While there were few remaining doubts in Milano for me that the institutionalization process of the public relations function is ‘a fact of organizational life’, especially after the presentation of the three research reports in the final plenary session, and the rooted impression that in other parts of the world besides Italy, Europe and the United States the process is even more pronounced, even if no figures were presented at the Euprera Congress…the substantial impression...

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On the current crisis, institutionalization and regulation…

Would a more ‘institutionalized’ PR function have performed a more useful function of warning and advising financial institutions over the last few years? I suspect not – because the process of institutionalization would have removed detachment from the PR function. This comment from Richard Bailey in a recent criticism of the Euprera Congress theme on its website, and even more so if you look at another post by Richard on the same issue on his...

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A radical view of PR

PR Conversations often seems to advocate the two-way symmetric “normative” approach to public relations, but it is important to recognise the limitations of this “ideal” as championed by Grunig and his followers and at the very least, engage with alternative, critical or radical perspectives.

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it’s time to take a look at geo-fear:this new plague-in-town impacting on public relations

In Torino, early July, at the World Architects Conference -in the context of a workshop organised by Ferpi, Assorel (the Italian agency association) and the Global Alliance on how public relators and architects might better work together to reduce the more negative effects on society of the nimby (not in my back yard) and banana (build absolutely nothing anywhere near anyone) syndromes-

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election polls are only the tip of an iceberg for an essential review of understanding reality as it unfolds ever so fuzzily…

Once again most polls conducted for the recent Italian elections were wrong. Giuseppe De Rita, a highly intelligent and reputed analyst, sentenced: Italians are born liars. So what else is new? Helas! This is but the tip of an iceberg which calls into question, and not only in Italy, a number of ‘truths’ in many traditional activities such as market, political and social research, analysis, public relations, procurement, journalism…..

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finding a responsible path towards the institutionalization of the public relations function!

From an organizational perspective, the ongoing and accelerating process of institutionalization of the public relations function, besides its many positive aspects (for the organization, for public relators as well as for influential publics of both), also implies certain risks which whoever exercises any influence in determining or assisting that very process, should be well aware of..

Posted on Seasoned Posts

Architects and Public Relators: we both create SPACES where publics interact….

A lively discussion came up last Thursday evening in Rome, at the second of the six sessions scheduled for the production of the video book on ‘What is Public Relations’, which my friend Joao so acutely and courteously described here, following up on the first session. The general topic has to do with many issues my co-bloggers have touched upon in this blog as well as with the content of a recent (the plum of...