global discussion. local perspectives.
Below are comments from various PRC contributors (that were hidden away elsewhere on this blog) on European conferences taking place next year. Should you want to recommend another PR/ communication conference anywhere in the world, please write and let us know.
If you’ve ever heard the fable of the five blind men and the elephant you will appreciate the challenge of answering the simple question – what is PR – which I’ve selected for my first post at PR Conversations. This ancient story relates how each man provides a different description of an elephant based on the personal experience of feeling one part of the animal. Their conflicting perspectives – is it rough or smooth, solid or flexible, thin...
In recent debates on PRConversations about the level of strategic practice of PR, the value of licensing, the role of active professional associations or even the misguided conceptions about lobby, I must confess I couldn’t bring much positive experience from Portugal unless that great advantage that lies in the fact that we can still do things from scratch and try to learn from the best examples all over the world. So now I want to...
In a recent post I had raised the issue of the ambiguity of public relations concluding with the question: Are we ready to challenge ourselves over our own ambiguity?. Here are Anne Gregory’s thoughts, lucid and controversial as ever
With this post, our blog celebrates its first anniversary since the time of its inception under the original name of Toni’s Blog.
When it comes to an overview of the Canadian measurement scene, few can match the depth and breadth of knowledge of Alan Chumley. Instead of an interview, I offered Alan a guest post, where he could write (in his own words) about measurement in Canada.
A previous post dwelt on the abuse of the term strategy by public relators and raised a number of interesting concepts. Benita Steyn is one of the commenters and here it is, as a post in itself
This post on the Institute for Public Relations website is from guest author Ken Makovsky. Think about all the issues that face CEOs at major companies: everything from ethics, safety and diversity in the workplace to environmental sustainability and regulatory compliance … all on a global scale. Failure to successfully manage such issues can cost a company its profitability or even its ability to survive. The challenge is compounded by the fact that the world...
Portugal has a 33 years old democracy achieved after a peaceful military revolution that ended a dictatorship that had lasted for several decades. Propaganda was one of the major strengths of our dictatorship (as with all the other similar regimes) and people-to-people grass roots communication was the major weapon of the revolutionary. But Public Relations in Portugal is still to accomplish some important revolutions. Here’s why…
The Public Relations Society has decided yesterday to set up a task force to explore the certification issue, while many of my students from NYU’s Global Relations course selected licensing for their final paper. Here, in Strumpette, is a post which summarizes the debate. Let me know your thoughts….