global discussion. local perspectives.
Public relations pioneer was renowned trailblazer for his contributions in setting national standards for PR ethics and practice, creative solutions to complex challenges, and helping herald high tech in communications, while supporting numerous important causes.
May we still claim that public relations is effective when an organization is able to perform the traditional and consolidated one company-one voice paradigm? Or has the growing convergence between the concepts of diversity and social media shattered this widely held stereotype in our professional community? I tried to raise this issue in my last post, but stimulated no reactions.
These last two weeks have gone by with no posts on this-here blog. The real truth is that I have been ‘engulfed and devoured’ by the social media issue in real life…
Thanks to Margaretha Sjoberg’s leadership, current Chair of Cerp (the Confederation of European public relations associations, today a substantial and active part of the Global Alliance); and to the warm and friendly hospitality of our colleagues and friends from the Turkish PR Association, the Cerp Board held the other day in Istanbul a lively discussion on where the profession might be in five years time and what associations should therefore be doing today to accelerate...
As promised in a recent post in which I begged you for some insights, here please find both the full text (The Perception of Country Identity in Social Media.doc) and the power points (Toni Muzi Falconi country reputations v2_revkf.ppt) I will be using Monday February 26 in London…
At the risk of seeming complacent…says in the following interview to this blog, Colin Farrington, chair elect of the Global Alliance and since seven years director general of UK’s Chartered Institute of Public Relations…
Jack O’Dwyer’s web site has brewed, in these last few days, a very interesting discussion sparked by a caustic and titillating op-ed authored by Bill Huey under the title ‘Sorry State for PR Education’ Huey jan 18.doc …
Last week in Washington DC, 150 Senior Public Relations Professionals -from as many powerful private US corporations- gathered by the PR Coalition (an organization which comprises many American professional associations representing overall some 50 thousand members), met with the leaders of the State Department to discuss how enhancing joint programs between public and private sector may help in improving the world reputation of the United States (Copyright 2007 HT Media Ltd final.doc)..
A recent post on whether our license to operate should be renewed to professional associations has attracted some very interesting and authoritative comments which, I believe, allow us to make a step forward. I sincerely hope that others, who have not yet expressed opinions, might be encouraged to do so by realising that some added value was gained in the first round.
I had met Shameem in 2004 when she represented her Institute at the World Pr Festival in Trieste. We haven’t seen each other since, but I remember very well her enthusiasm and desire to change. I have just received this article she wrote for the New Straits Times. Take a look and express your point of view..