Management – Page 14 – PR Conversations

April 7, 2007 Seasoned Posts

And now to Vilnius, to discuss Lithuania at the crossroad of ethical and “black” public relations..

While preparing for last winter’s ‘Global Relations and Intercultural Communication’ course for the students of NYU’s Master of Science in Public Relations and Corporate Communication, one of the most surprising evidences I discovered in reviewing the existing literature, was the scarcity of research and conceptualization of the ‘personal influence’ model (save for the Indian scholar Sriramesh Krishnamurthy) and, in parallel, the over abundance of evidence from the many existing descriptions of practices in many areas...

March 31, 2007 Seasoned Posts

Is the idea of immaterial (intangibile?) infrastructure only an oxymoron? Or could it also be part of the foundation materials for PR 2.0?

You might remember that only a short time ago it was generally accepted that the Dutch or British ways to integration via a multicultural approach (i.e. stimulating different identities to be maintained and preserved by fostering and enabling dialogue and conversation) had produced effective results; while the traditional US based approach to integration via the ‘melting pot’ had exploded in the early eighties with the eruption of traditional American societal values.

March 25, 2007 Seasoned Posts

When two in an organization share the same opinion, one is too many? Is the one-company-one voice paradigm obsolete because of diversity and social media??

May we still claim that public relations is effective when an organization is able to perform the traditional and consolidated one company-one voice paradigm? Or has the growing convergence between the concepts of diversity and social media shattered this widely held stereotype in our professional community? I tried to raise this issue in my last post, but stimulated no reactions.

March 19, 2007 Seasoned Posts

Confusion, confusion….in my mind. Here is some food for thought. Let’s discuss.

These last two weeks have gone by with no posts on this-here blog. The real truth is that I have been ‘engulfed and devoured’ by the social media issue in real life…

March 4, 2007 Seasoned Posts

Pangloss and Cassandra from Istanbul. What’s ahead? What impact onPublic Relations Associations?

Thanks to Margaretha Sjoberg’s leadership, current Chair of Cerp (the Confederation of European public relations associations, today a substantial and active part of the Global Alliance); and to the warm and friendly hospitality of our colleagues and friends from the Turkish PR Association, the Cerp Board held the other day in Istanbul a lively discussion on where the profession might be in five years time and what associations should therefore be doing today to accelerate...

March 3, 2007 Seasoned Posts

When leadership leaves an organization, the public relator goes too. An alarming acceleration which undermines the institutionalization of the function?

Milano, Italy will host from 16 to 18 October 2008 the annual Euprera conference, hosted by Ferpi and IULM University. The topic in discussion will be ‘Institutionalizing public relations and corporate communication’….

March 3, 2007 Seasoned Posts

Takeaways from the London summit on Britain’s reputation. Nurturing growing market segments while safeguarding the profession’s credibility…

‘Paese che vai…usanza che trovi’, can this ancient Italian adage, saying that each country has its own ways of doing things, be paraphrased by saying: each country has its own reputation. Really?

February 8, 2007 Seasoned Posts

Who sould pay whom and for what? Questions about a recent commercial pitch on IPRA yahoo conversation group..

IPRA, the International Public Relations Association, amongst the services it offers to its 1000 plus members, has an ongoing Yahoo discussion group. Normally, this is used by members to inquire if peers may suggest names of consultants or agencies on a specific topic or in a specific country…

February 4, 2007 Seasoned Posts

How does communicating c(s)r programs differ from socially responsible communication?

I have been struggling in these last weeks with a communication problem. I just cannot seem to clearly explain to my professional peers as well as to my better students, the fundamental and conceptual difference between the practice of communicating corporate(social) responsibility and the need for organizations to ensure that all their communicative behaviours be (socially) responsible…

January 28, 2007 Seasoned Posts

Disintermediation can be a nightmare for many of us! Should we join the blogosphere purifyers?

Is it professional blasphemy to draw a comparison between some of the worries over the excessive autonomy of the blogosphere, recently voiced by the Presidents of Iran and China but clearly argued and prepared by their public relations advisors, and the growing frustration that many of us who work for, or inside some of the larger institutions and corporations nurture for that same environment?