Posted on PR Vision

Engaging for success in the UK economy

Engaging for Success; an innovative UK program By Rachel Miller What is the cost of disengaged employees to a department, brand or a nation? A voluntary movement in the United Kingdom has brought employee engagement into sharp focus with the revelation that disengagement loses the UK billions of pounds annually. This month, leaders from 44 of the most recognisable private, public and charitable organisations signed an open letter to The Times newspaper. Among the chief...

Posted on PR Vision

Mentoring, networking and innovation: a prescription for the 21st century

Mentoring, networking and innovation: a prescription for the 21st century, is a co-authored guest post by Alan Berkson and Fred McClimans History is filled with examples of linkages between networking, mentoring and innovation, but over the centuries the “knowledge acquisition ecosystem” has changed considerably. There was a time when this process was slow and rooted in tacit knowledge, but as the needs and wants of society progressed and evolved, the process became more refined—moving faster—and...

Posted on PR Motion

Career-building blocks led Andrew Arnold to LEGO

“I saw the job posting for LEGO, which was one of the companies in the world where I most wanted to work.” Andrew Arnold Backgrounder – Early career years: a degree in economics and many journalism hats Andrew Arnold achieved a university degree in economics in 1987. Although most of his cohort graduates were being “pushed” into careers in management or accountancy, neither of those options appealed to him. Andrew instead, “fancied trying journalism, as...

Posted on Seasoned Posts

The future of the book… and PR

To those who have read the seminal book by Lucien Febvre and Henri-Jean Martin (“L’appartion du livre”), the history of the book may already be a fascinating subject. But what about the future of the book. There is a also great excitement in trying to foresee what the book will look like within a few years and I share with you a very promising experience in which PR is at the forefront.