How to organise and operate a public relations department
This topic remains as relevant today as when the following insight into the public relations department of 1948 was written by Conger Reynolds, public relations director at the Standard Oil…
Director Roundtable: Stakeholder Expectations and the 21st Century Board
PR Conversations founder, Toni Muzi Falconi is taking part in a fascinating ‘Director Roundtable‘ event being held in collaboration with the NYU school of continuing and professional studies on 28…
Action learning – NYU students develop opening address
PR Conversations contributor, the Italian professional and scholar, Toni Muzi Falconi, has just presented his latest thinking and processes in an opening session of a two day workshop in Brazil…
Integrated reporting and strategic public relations
Guest post by Benita Steyn In November 2011, Benita Steyn and Estelle de Beer from South Africa delivered a paper, The Strategic Role of Public Relations in the Process of…
Public relations and the public interest: a matter of opinion
Recently the phrase “public interest” started an offline debate between two PR Conversations stalwarts, Toni Muzi Falconi and Heather Yaxley. This blog exists to encourage discourse about public relations and…
The serious business of public relations
It is interesting that the word ‘consultant’ derives from the Latin, consultare, meaning to debate or discuss. That implies its function is to assist in two-way communications – yet, the…
World's leaders in PR congregate in Stockholm
Marc Whitaker’s breathtaking chorus opening -fully embedded in the Forum’s context and contents; Sven Hamrefor’s intellectually challenging description of value networks; Mervin King’s key note on organizational governance and stakeholder…
Stockholm Accords: an update. If you are not in Stockholm my friends, tough luck…
Before this blog changes format, look and prime authors (I will now continue to post occasionally, but only as a contributor and no longer as coordinator), I would like to…
Stockholm Accords first draft up for comments. Please contribute, suggest, criticise and help shape the future of our profession
Have you ever heard of any profession uniting more than 70 national professional associations to implement a global yet highly flexible and local advocacy program to enhance its own perception…
And now, let's work for the Stockholm Accords and the future of our profession!
The communicative organization acts on the insights that relationships have real value, that reputation is shaped through relationships, and that the organization’s own values must be lived in constant dialogue…