global discussion. local perspectives.
Is it fair to state that unethical PR practice results primarily from a marketing focus on publicity? Aren’t spam press releases, pseudo-events, poorly conducted surveys and spin all about gaining attention regardless of the truth? Can we blame PR’s poor reputation on an increased focus on promotional communications for competitive differentiation (the reductionist view of PR as solely a subset of marketing)?
Please do take a good and quick look at Larry Foster’s very recent acceptance speech of the Alexander Hamilton Medal at IPR’s annual event at the Yale Club in New York. For those of us who are (or believe they are) ‘geeks’ so-to-say it amounts to a back-to-basics wake up call! For the others, many of whom remain luddists or, in any case, thorough sceptics on the application of new technologies to public relations (the...
Something awful is happening in my country (Italy) these days, with many implications on public relations (specifically in the sense of public diplomacy) which I feel we should all be aware of. …
As we have done once before, because we very much value the opinions of one of France’s most senior and thoughtful professionals, we offer you, from his agency’s newletter (I&E), his most recent opinion…
The irony in the term “public relations” is that most of us don’t like to conduct our relationships in public, preferring to focus on nurturing more personal connections with journalists and other influencers. This doesn’t mean that we should be “invisible persuaders” acting in an unethical manner behind closed doors, rather the benefits of public relations are most apparent when a targeted rather than a mass market approach is undertaken.
Is it communication for development or public relations? Click here to rsvp wb1.doc
What is possibly the world’s most populated public relations kermesse of the year is planned to be staged in Philadelphia (USA) from October 20 to 23.
“Earning a voice at the C-level table: How to position yourself and communications as strategic in your organization,” was the eye-catching title of a September 2007 CPRS Toronto session. The end result didn’t disappoint, with its panel of three highly intelligent, conversant and seasoned practitioners
As a follow-on to the posts regarding Madeleine, the Portuguese police and the public interest, I thought you might be interested in a real life ‘open conversation’ involving New Zealand police. They have created a wiki to encourage public participation in the revision of the current police act, written in 1958.
In a recent post I had raised the issue of the ambiguity of public relations concluding with the question: Are we ready to challenge ourselves over our own ambiguity?. Here are Anne Gregory’s thoughts, lucid and controversial as ever