Communicating for Sustainaibility in Cape Town May 12-15 at the 4th World PR Festival
How do we keep business on this comeback trail? Public relations will play a critical role in the process. How do PR professionals help business remain trusted?
global discussion. local perspectives.
How do we keep business on this comeback trail? Public relations will play a critical role in the process. How do PR professionals help business remain trusted?
A few days ago I was invited by the Public Relations Global Network to give a 20’ present/onversation (…so I dubbed it) to a group of some 30 leaders of as many consultancies and as many countries who met in Milano for their by-annual conference each time in a different country. The topic I chose to address in agreement with Anne Buchanan, leader of the network and Alessandra Malvermi, head of the Italian agency member...
The Canadian Public Relations Society (CPRS) just announced the launch of its inaugural webinar, PR and Social Media. Using two (Canadian) case studies that “leverage blogging, wikis, YouTube, Flickr, del.icio.us and various online communities,” the session’s focus will be on the tactical side of social media, rather than theoretical concepts. Approached several weeks ago by Vancouver-based PR consultant, Carla Shore, APR (a member of the national professional development committee), I knew that the webinar was...
If I had ten savvy CEO’s from the private, public and social sectors of the economy around a table and, at a certain point of our conversation, I asked them: ‘amongst the following three challenges you face today, which -in your opinion-is the one which deserves your priority attention?’ ……and the three challenges were: °identify, attract, retain and capitalize talent; °improve the quality of management decisions and accelerate their time of implementation; °effectively integrate the...
The only thing that I regret is not having been able to understand (because of the lack of an english translation) of three and one half presentations (out of nine!) which unfortunately were in the Russian language (the Russian one of course, Belarus, Polish and half of the Latvian one). However the ones I was able to understand (English, Italian, Lithuanian, Ukrainan and German one) were well worth it.
My Media in Canada subscription hit the in-box this a.m., with a lead article cleverly called “The Walrus adds digital tusks.” Having taken out a (print) subscription to The Walrus this past fall during the Word on the Street festival in Toronto—and being very pleased indeed with the quality and breadth of the publication and writers, I’m equally happy to hear the publisher is raising the social media bar and general reach, by introducing new...
Many will remember Elizabeth Browning’s lovely poem…
I have just come across a highly interesting read from Iranian scholar Mehdi Mohsenian Rad, Ph.D. on Globalization, Culture and Message Bazaar. Please take a break, its tough reading but well worth it. You can link here http://www.icpr.ir/article/En-Article.php
How would you feel if your personal file on a reporter went public? And what could happen if this reporter was doing a piece on one of your organisation’s Transparency initiatives and got to read this file? How would you react?
Public relations pioneer was renowned trailblazer for his contributions in setting national standards for PR ethics and practice, creative solutions to complex challenges, and helping herald high tech in communications, while supporting numerous important causes.