Posted on PR Axis

Stop with the hocus pocus – employee communications is for muggles

A European internal communications veteran explains: In order to help organisations use communications to get results, practitioners should call on simple skills and experience—not a book of runes, silver bullets or magic fairy dust By Liam FitzPatrick, FCIPR The first time I saw a Harry Potter film I had a strange sense of déjà vu. Where else had I seen people listening raptly to unintelligible men and women in strange outfits? Why did the concept...

Posted on Classic PR Conversations PR Nexus

The four Ps of public relations leadership

The chair of the Global Alliance introduces the Madrid Momentum (Learning to Lead) and details four Ps that constitute the cornerstones of PR leadership By Anne Gregory, PhD, FCIPR It was not that long ago (September 2014) that the World Public Relations Forum was held in Madrid where the Global Alliance for Public Relations and Communication Management, together with DIRCOM, the Spanish Association of Communication Directors, hosted more than 800 professionals from 65 countries to...

Posted on PR Sphere

Paull Young at heart: Having a positive impact on the world, one charity: water at a time

Here’s a short intro to Paull Young: He’s the guy who, while working in a quiet office with you, on some tedious but essential deliverable, late at night, will start humming out loud the majestic Jurassic Park theme song because, he says, it “makes everything more meaningful” (it does—try it). He’s that person who is so naturally great at dealing with people—clients and peers—that you can’t understand how does it seems so effortless. And he’s...

Posted on PR Axis

The wind is in Craig Pearce’s sails

New e-report: Public relations 2011: issues, insights and ideas In December 2010 an email arrived in my inbox originating from the other side of the world, inviting participation in an intriguing project initiated by Australian (online) colleague, Craig Pearce: a planned (free) e-report comprising a variety of contributions from PR practitioners and academics located in different parts of the world. Besides being persuaded by Craig to contribute (two submissions!), I was intrigued to find out...