Honestly, PR is dishonest
Symmetry and storytelling are fine but only if they improve competitive advantage Op-Ed by Alan Kelly, MA Bored of the alchemy of reputation metrics, the insincerity of authenticity and other…
The Art and the science of leaving one’s mark: A requiem for Arthur Yann
“What I’d really like people to say about me after I’m gone is that, in some small ways, I left the profession and the companies and clients I represented better…