From the 4th WPRF: Listening is essential for sustainable relationship building
Sustainable Communication doesn’t work without listening. This is surely one of the outtakes of the 4th World Public Relations Festival held in Cape Town, South Africa.
Category: Seasoned Posts
From the 4th WPRF: “PR needs a culture of responsibility and transparency”
These words might have come from any of our colleagues at the 4th World PR Festival, jointly organised by the Global Alliance and the PR Institute of Southern Africa (PRISA) in Cape Town. But no, they where said by a politician.
Excellent news: Frank Ovaitt is joining us….here is his first post on new research linking media coverage and business outcome
The dynamic and effective Ceo of the Institute for Public Relations has agreed to join prconversations. Excellent news, so we add yet another member to our group representing the US.
Communicating for Sustainaibility in Cape Town May 12-15 at the 4th World PR Festival
How do we keep business on this comeback trail? Public relations will play a critical role in the process. How do PR professionals help business remain trusted?
Leidly agrees with Burson and adds some about the Watergate impact on public relations..
A few days ago I was invited by the Public Relations Global Network to give a 20’ present/onversation (…so I dubbed it) to a group of some 30 leaders of as many consultancies and as many countries who met in Milano for their by-annual conference each time in a different country. The topic I chose to address in agreement with Anne Buchanan, leader of the network and Alessandra Malvermi, head of the Italian agency member...
Exploring the role of public relations in social media
The Canadian Public Relations Society (CPRS) just announced the launch of its inaugural webinar, PR and Social Media. Using two (Canadian) case studies that “leverage blogging, wikis, YouTube, Flickr, del.icio.us and various online communities,” the session’s focus will be on the tactical side of social media, rather than theoretical concepts. Approached several weeks ago by Vancouver-based PR consultant, Carla Shore, APR (a member of the national professional development committee), I knew that the webinar was...
How can public relations improve the quality of decisions and accelerate their implementation?
If I had ten savvy CEO’s from the private, public and social sectors of the economy around a table and, at a certain point of our conversation, I asked them: ‘amongst the following three challenges you face today, which -in your opinion-is the one which deserves your priority attention?’ ……and the three challenges were: °identify, attract, retain and capitalize talent; °improve the quality of management decisions and accelerate their time of implementation; °effectively integrate the...
Is it too soon for the media to begin assigning blame? PR practitioners invited to weigh in with a vote
In its Daily ‘Dog section of the website, Bulldog Reporter (which bills itself as “The Leading Source of PR Views, News and Tools”) usually has a running “Pulse of PR” spot poll. Often time the results are interesting and relatively useful from a “trends” perspective. Given the glut of information (from many mediums) and opinion over the past week, the most recent one seems particularly timely. Do you think it’s too soon for the media...
Blogging from Vilnius on black pr. A really freezing shower for all of us!
The only thing that I regret is not having been able to understand (because of the lack of an english translation) of three and one half presentations (out of nine!) which unfortunately were in the Russian language (the Russian one of course, Belarus, Polish and half of the Latvian one). However the ones I was able to understand (English, Italian, Lithuanian, Ukrainan and German one) were well worth it.
“Digital tusks” enhance “quality writing” reach to thought leaders on politics, economy, arts and tech coverage
My Media in Canada subscription hit the in-box this a.m., with a lead article cleverly called “The Walrus adds digital tusks.” Having taken out a (print) subscription to The Walrus this past fall during the Word on the Street festival in Toronto—and being very pleased indeed with the quality and breadth of the publication and writers, I’m equally happy to hear the publisher is raising the social media bar and general reach, by introducing new...