Personal Ethics and Universal Hypocrisy
Recently I reviewed a research thesis written by Anastasia Grynko, a Ukrainian student based in the U.S., titled “Bribery for News Coverage: Research in Ukraine”. Anastasia interviewed 30 “communication leaders” – 15 leading journalists and 15 well-known PR practitioners – and painted a staggering picture, which perfectly illustrates the hypocrisy traditionally surrounding all ethical issues in our profession.