Strategic? Careful! Words are essential… at least for us! We should not abuse….
Nine out of ten communication and public relations thesis discussions a couple of weeks ago at Lumsa University in Rome overtly abused the term ‘strategic’.
Category: Seasoned Posts
Priorities for public relations research: Watson’s delphi results and Robert Wakefield’s comments…
I have mentioned before in this blog Tom Watson’s on going deplhi study on priorities for public relations research. Well, the study is now finished and you can read all about its conclusions here tom’s blog
Ulysses Sarkozy’s doing his thing…and Jean Pierre Beaudoin, one of France’s public relations superstars, comments on changing publics…
Jean Pierre Beaudoin, one of France’s most reputed public relators, is not a particularly abundant writer and speaker; he is very careful at what he says; but when he does externate, one should pay great attention…there is always much more in his thoughts than in what he actually says
Are YOU comfortable with ambiguity? An invective on behalf of The Public Benefit of Public Relations theme of the London 2008 World Public Relations Festival
…in a July 17 column, Stefan Stern, the Financial Times commentator, confesses he is not comfortable with ambiguity, and argues against the recent consultants mantra by which organizational leadership must learn to ‘cope with ambiguity’.
Is licensing an option or a must? Depends on whether we believe we are a profession or an organizational activity.
This is not the first time that licensing of public relations professionals is discussed in this site (if you digit the term in the ‘search this site’ area of this blog you will come up with at eight entries, now nine) .
Licensing yes, licensing no. A first rationalization of an online teaching experience which is now half way through.
Tomorrow Monday July 16 I will be having my fourth (out of seven) online two hour session with some 14 executive masters students from New York University’s Master of Science in Public Relations and Corporate Communication.
Gordon Brown (and the Financial Times) is at it! What should we do?
I feel like blogging this lovely Sunday morning from my terrace over the charming bay of Italy’s Porto Ercole and am musing over the issue I wish to address
Research report on sustainability reporting in Canada
Earlier this week Benita Steyn asked me if I knew of any research relating to “enterprise strategy in Canada,” for use in her current research. Although information on that specific area seems light on the ground at this stage, I did recall the detailed research report conducted two years ago by our national body, the Certified General Accountants Association of Canada. From its June 7, 2005, media release: “There is a widely recognized global movement...
The Fork in the Road to PR Research
Management wants data. How can anybody think otherwise in a business world ruled by six sigma, key performance indicators, balanced scorecards, dashboards and ROI. Yet studies continue to show that many public relations practitioners still do not use research
Weekly callout of PR campaigns, “Touchdowns and Fumbles”
Readers of PR Conversations (particularly those involved in media relations or media coaching) might find the weekly e-newsletter, Touchdowns and Fumbles, produced by Veritas Communications to be just the ticket for a Friday half-time break. Its game is to provide a brief analysis of select news stories from a PR perspective. As indicated in last week’s issue (July 6th), “…we only comment on the communications play, not on the substance of the issue.”