it’s time to take a look at geo-fear:this new plague-in-town impacting on public relations

In Torino, early July, at the World Architects Conference -in the context of a workshop organised by Ferpi, Assorel (the Italian agency association) and the Global Alliance on how public relators and architects might better work together to reduce the more negative effects on society of the nimby (not in my back yard) and banana (build absolutely nothing anywhere near anyone) syndromes-

Is online reputation management as simple as optimising Google juice and minimising digital dirt?

If you’ve any interest in online public relations, you’ve probably heard of the terms “Google juice” and “digital dirt“.   But have you taken a deliberate approach, like PRConversations reader, Brandon Carlos to maximise the positive and minimise the negative with your online footprint?  If not, why not?  Isn’t your own reputation, as a PR professional, the most important asset of your personal brand?

Filling a PR void of “established media outlets” in Canada

At least that’s what members of the Canadian Public Relations Society (CPRS) were told on July 8, 2008, in an e-mail blast (presumably) provided by US-based publisher director, Julia Hood, which announced the new PRWeek Canada newsletter. Although I certainly welcome the addition of Canadian-specific information (“news and features, trend stories, profiles, and Q & As with leaders in the industry”), the tone of the announcement did come across as somewhat condescending.

A highly disappointing London World Public Relations Festival: a politically correct, lip service tribute to everything and its contrary! Too bad..

The very selection of the overall theme ‘The public benefit of public relations’ reveals a strong affiliation with that ‘pr-for-pr’ thread of thought which, if one patiently recalls similar attempts…see the preceeding post on this blog..) has possibly done more harm to our profession’s societal acceptability than all recent social critiques bundled together.