what next for the evolving relationship between journalists and public relators?
As I mentioned in a previous posts, for their final paper of the course my NYU students chose from one of these alternative themes Themes for final paper.doc…
Author: Heather_Yaxley
the impact of compromised decisions create potentially harmful situations for those involved that include: loss of credibility, being labeled as purveyors of deception, engineering misinformed publics, or spinning/framing information simply to suit a clients taste….sound familiar?
Louisa Bargeron, another of my NYU students, dwells in this paper Truth in Public Relations Bargeron.doc on the issue of the ambiguity of public relations. Great reading and learning for all of us….
Public Relations, the Kremlin, international agencies and russian public relations practice. Oxana Trush gives her view…
Oxana Trush, a young russian public relations professional who actively and intensely participated to my NYU class, submitted her final paper oxana’s second part.doc analysing Russia’s current public relations environment and, in the excerpts you may read here, she supplies interesting information on a recent public debate concerning Ketchum’s role in the G8 summit, Tim Bell’s activities in defence of the Litvinenko family ,and a number of issues I had raised in a recent post which had, at the time, not succeeded in...
Doing what comes naturally:using prevailing conceptions of public relations to support global diversity
…..If money ‘talks,’ –writes Amy De Robertis– let the wealth of these younger generations defend communication for diversity, in diversity and with diversity while the pr industry builds its knowledge of global public relations practices that are more effective at engaging diverse publics in excellent communication and enable practitioners to reach cultures that are struggling to retain their identities and provide for their people….
On the ambiguity of public relations and corporate social responsibility. Michael Porter speaks out on the Harvard Business Review. Moving out of the usual dilemma..
I am nearing the end of this highly intense and fantastic cultural experience of teaching global relations and intercultural communication at NYU’s Master of Science in Public Relations and Corporate Communication (see earlier post) and the last session will be next Wednesday when every student will have five minutes to present to the whole class the core concepts of a 15 page final essay.
Italian cabinet approves the principle of a legal recognition of professional associations
The Italian Cabinet issued last Friday a legislative decree to reform professions and recognize professional associations. This development comes as a second step towards the liberalization of the economy….
The New York Times says the obvious….Philip Morris knows very well that its social responsibility campaigns to convince youngsters not to start smoking are ineffective
In a recent editorial, the New York Times harshly scolds Philip Morris for its communication initiative to convince youngsters not to start smoking. Here (nyt editorial) is the article, a required and recommended reading for all public relators…..
This blog….where are we after 90 days?
Time for an afterthought. This blog has now been accessible for three months. It’s time to reconsider and evaluate.
the discussion on the economic impact of pr paper has migrated to
http://www.instituteforpr.org/index.php/IPR/digest_entry/thinking_outside_the_budget/
900 visits from Russia. Anyone interested in discussing the Putin-Litvinenko case from a public relations perspective?
Day-to-day business will inevitably continue as usual, but a true partnership requires something else: (it requires) reputation, credibility and an ability to generate trust which X has dissolved…