Challenges and risk mitigation for PR when the crisis root is social
When reviewing case studies in recent years regarding problems or issues that held the attention of the general public and media caused by or on social media, most can be…
Crisis, what social PR and communication crisis? A rationale
Crisis communication and risks “managed” through social public relations and communication Although the number of “gotcha” crises erupting on social, as well as stupidity of unthinking and unbridled employees appear…
Dissent and protest – new directions for public relations
It has never been easier for people to protest or express dissent. But there’s actually a long tradition of public action, supported by organised campaigns. Rather than positioning such activities…
Exploring "A Brand New World" radio doc
It’s a brand new world. Brand being the key word. Coke, Starbucks, Nike—they all want to sell you something. They always have. But today, brands are not just products and…