Action learning – NYU students develop opening address
PR Conversations contributor, the Italian professional and scholar, Toni Muzi Falconi, has just presented his latest thinking and processes in an opening session of a two day workshop in Brazil…
An idiot's guide to PR – lessons for SEO and digital marketing
It can be difficult to define public relations, particularly as there are different perspectives regarding what it is. However, it is much easier to give guidance on what it is…
The Melbourne Mandate: A professional beacon for PR
By Jean Valin, APR, FCPRS and Daniel Tisch, APR, FCPRS The last few years have witnessed a variety of successful global efforts to build consensus amongst public relations professionals and…