PRoust Questionnaire: Mat Wilcox
Mat Wilcox, founded and leads Wilcox Group, a management consulting firm specializing in corporate issues and crisis communications management.
Marriage of European and North American PR thought leadership
By Fraser Likely Even for those in the public relations and communication management field who paid the slightest bit of attention to international developments over this past summer, the Stockholm…
Why don't PR Awards walk the talk on evaluation?
The Barcelona Declaration of Measurement Principles for public relations have been discussed and even endorsed by professional bodies and industry publications around the world – but there’s little evidence of…
A one-two push to the Stockholm Accords: Integrated reporting and brand monetary evaluation
By Toni Muzi Falconi Stockholm Accords definitions As defined by the Stockholm Accords, the PR leader of a communicative organization plays two fundamental and strategic roles: 1. A “political” role…
Career-building blocks led Andrew Arnold to LEGO
“I saw the job posting for LEGO, which was one of the companies in the world where I most wanted to work.” Andrew Arnold Backgrounder – Early career years: a…
Time for the truth about journalism
“Journalism is just ditchwater”, a quote attributed to Carlyle in 1881, contrasts with the claims of modern journalists who believe they play a critical role in society as the Fourth…